Obsessive Compulsive Disorder Essay Example for Free

Obsessive Compulsive Disorder Essay Imagine staying away from everybody, isolating yourself form someone you love, a family member or colleague because they seem to be sick. Imagine not being able to shake hand, kiss, or hug anybody because you are concerned that you might get some bacteria form them. Imagine not being able to open a door or pressing a button in the elevator with your hand because so many people have touched it before you. Imagine if you repeatedly check if the door of your apartment is locked even though you know for sure that you have locked it and you have checked several times. These are some symptoms of an anxiety disorder known as Obsessive Compulsive Disorder (OCD) which is characterized by uncontrollable, unwanted thoughts and repetitive, ritualized behaviors you feel compelled to perform. I have read about this disorder a long time ago because I noticed it with the Canadian comedian Howie Mandel. I noticed that Howie has mysophobia, so he does not shake hands with anybody. But I didn’t think about it as a mental illness, I thought it was just a fear that developed in his mind because of an incident that happened to him and I thought it would go away easily by facing that fear. But after watching the movie Back Form Madness, I realized that it is more complicated than what I thought it was. Glen, the photographer, was the person who got most of my attention, mainly because I am a photographer and I have done wedding photography for a while. So I know how hard it is for a photographer to take a perfect picture and the different aspects that should be focused on while taking a picture. Having OCD would defiantly make it much harder because you will be checking so many things in the camera and will take a long time to take a picture which will cause you anxiety because the customers will be mad. In this case, I will stop shooting and I will do the cingulotomy surgery even though, as Glen said, it is very dangerous and very painful. After the surgery, Glen was hopeless because he thought that he would die without getting cured. I cannot really talk about how I would feel because I believe that we cannot feel the whole pain of others unless we are in their shoe. But all I can say is, hope is in the horizon as the sun keeps rising every day with new opportunities to everybody.

Stages Of Purchase Decision Making Process Marketing Essay

Stages Of Purchase Decision Making Process Marketing Essay Introduction Market research helps the organization to bring the data which make sense of the organizational performance. Moreover, the successful marketer has focused on the market research to bring the information which is applied in the marketing activities. Therefore, the organization become becomes stable when the marketing activities are successful (Kumar, 2010).. However, the competitive advantage is increased due to the successful inauguration of the marketing plan. For an example, the Proctor Gamble is operating huge market research to strengthen the marketing activities which brought the larger market share. Through this paper the key concepts of marketing research will be merged with the different marketing activities. 1. Requirement One 1.1 Stages of Purchase Decision Making Process Here the purchase decision making process is directly concerned with the final consumer purchase decision making process and the consumer purchase decision is differs in the particular products to products. For example, the buying behavior of toothpaste is different from i-pod. However, the purchase decision process has five stages which are reflected in the following figure one. http://www.seo.com/wp-content/uploads/2012/01/Consumer-Research-Process1.png Figure One: Purchase Decision Stage, Source: Jeannet and Hennessey, (2011) This figure is suggesting that, consumers go through all of the stages when they need to purchase (Jeannet and Hennessey, 2011). For an example, when a customer need to purchase a Mobile phone, he/she needs to have need awareness, then move to the information search in the mobile market, then make evaluation between alternatives, then make purchase, finally he/she express the post purchase behavior which reflect the positive or negative feedback. 1.2 Theories of Buyer Behavior in Terms of Individual and Market The buying behavior of the consumers differs in the different market and for that reason exper developed different theories of consumer buying behavior. According to Czinkota and Ronkainen, (2012), there are four theories of the buying behavior which is listed in the following. Complex Buying Behavior: In this situation, consumers have higher involvement in the expensive, risky, purchased infrequently, and highly self-expressive product. Dissonance Reducing Buying Behavior: Highly involvement but seeks little difference between brands. Habitual Buying Behavior: Low involvement of consumers but little brand differences. Variety-Seeking Buying Behavior: Have low consumer involvement but brand difference is significance. 1.3 Factors Affecting Buyer Behavior In the modern market, consumers need to make different buying decision in different condition which is affected by the different factors. However, consumer purchase decision is affected by the culture, society, personality, and psychology. This is listed in the following figure. https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg4R71nmkQQe68LTQFnMpFPHYXe9opUiG2ewqwZOMAVKWgdgFBQHHmw5lSift39SVQHpBKZSFuVT5EoCoA0MHjGB465_jJj6XYpB9TPPDKI-N_cDItKsORc9bKFOnSprQpJm5Ngn8_g1xA/s1600/chart+1.jpg Figure Two: Factors affecting consumer buying behavior. Source: Craig and Douglas, (2009) Cultural: Human behavior is controlled by the culture that is followed by the people and this culture affects purchasing decision. Social: The social structure influences the purchasing behavior of the consumers. Personal: The personal characteristics influence the purchasing decision of the consumers. Psychological: The psychological factors influence the purchasing behavior of consumer like motivation toward purchasing. 1.4 Relationship among Brand Loyalty, Corporate Image, and Repeat Purchasing The brand loyalty, corporate image, and repeat purchasing have strong impact on the competitive advantage of a firm in the highly competitive market. The brand loyalty creates customer loyalty which is resulted the repeat purchasing of the customer Douglas and Craig, (2009). However, the brand loyalty, corporate image, service, price and service quality leads to increase the loyal customer and those loyal customer is the asset of a firm who enhance the brand loyalty and corporate image. The brand loyalty will authentic when the customers have true attitude to make the repeat purchasing. For example, the Pepsi is considered as the true brand loyalties which have the corporate image in the competitive market. 2. Requirement Two 2.1 Types of Market Research Techniques Generally, the market research or the marketing research is designed to collect information to implement in the marketing activities of the firm. Normally, the market research has the two techniques which are listed in the following. Primary Research: The primary research has two ways which is Qualitative and Quantitative research. In qualitative research the research can be designed through the open-ended question and focus groups. However this research technique is used to gather the descriptive information (Dodd, 2008). On the other hand, the quantitative research gathers numerical information to analyze the marketing techniques. The quantitative techniques are done through the surveys. Secondary Research: The secondary research gathers information on the topic which is already published. The secondary research information is gathered from the different institution like trade associations, chamber of commerce, universities, media like newspaper, magazines etc (Dodd, 2008).. 2.2 Source of Secondary Data The secondary data is collected from the different sources which are already published. The secondary research information is already exists. For that reason, the primary data collection is not needed and the secondary information can be gathered from the libraries, public information centre, books, business publication, magazines, newspapers, trade associations, NGOs, banks, real states, insurance companies, wholesalers, manufacturer, regional organsiation, media representatives and many others (Dodd, 2008).. 2.3 Validity and Reliability of Market Research Findings Every research does not require the high level elaboration of study. But, the marketing research needs to conduct the minimum level of study which makes the actual result of the study. The small and informal research background may bring the irrelevant or wrong result (Craig and Douglas, 2009). However, the research validity comes from the data gathering techniques, ethical consideration, and the claims that are done through during the preparation of the research. The research validity may influence greater techniques which mentioned the similarities of other research and opinions. Most of the cases the samples are too small which leads to the poor reliability of the research findings. 2.4 Preparing Marketing Research Plan The marketing research plan is designed to bring the information to implement the current marketing activities. For an example, the market research plan for the Proctor Gamble (PG) has developed to bring out the information of 4.2 billions of customer perception. However, PG has developed the marketing research to justify the brand equity in the market to provide the competitive advantage (Ahmed et al., 2010). For that reason, the company started to cater the consumer to find out the appropriate result and the company has spent tremendous amount of money, effort to bring the innovation. PG knows that, the consumers know about the products which are delivered for the development of the marketing research techniques. PG has successfully handled the market research which brought the appropriate result to determine the marketing result. Now, PG believes that was the only reason why the company is placed in the worlds top one of the brands. 3. Requirement Three 3.1 Market Size Trends within the Market The market size is calculated by the total volume or value of sales in the market and the total volume is calculated through the number of units sold and the amount spent by the customer to have the costs of goods sold. To illustrate this an example of UK book market can be considered, the UK book market is healthy and dynamic market which saw that the market size is upward. In this market, the consumers are the main driver and the publishers need to promote the new writers books rather the old writers (Ahmed et al., 2010). Because, the old writer already captured the market and new writers can expand the market which increase the market size. However, the book market size is also expanding due to non-fiction growth of the products and services which helps to expand the market size. 3.2 Competitor Analysis of Tesco Tesco is the biggest supermarket chain in the UK. The most significant issue is that, the UK supermarket and food retail market is considered as heavily consolidated. In the supermarket chain, the top five supermarket chain has the major market share which is minimum more than five and these companies are Tesco, Asda, Sainsburys, Wm. Morrison, and Somerfield. These five companies have more than 80 percent of the total market share in the UK. However, the competition between these companies is intense and dynamic (Henry, 2011). However, the competition is begins with plan which is set to position in the market, Tesco considers Asda and Wm Morrison low price group who has the strong market influence in the market and Asda is the second largest UKs supermarket chain. Whereas, the Sainsburys and Somerfield are considered as the smaller competitors, which have focus on the higher price. Tesco is the largest supermarket chain and consider all the competitors to set the marketing activities in the market to increase the sales of the product. In the UK supermarket chain, Tesco is holding the 30 percent market share and Asda and Sainsburys has the second and third position which belongs 16 and 17 percent market share respectably (Bagozzi Foxall, 2009). However, the Morrison holding the fourth position which has the 11 percent market shares with the acquisition of the Safeway. The competitor Somerfield has the 6 percent market share for the fifth position. 3.3 Opportunities and Threats for Asda Asda is a second largest supermarket of UKs supermarket chain, which have currently booming position in the supermarket chain. However, the company was taken over by the USAs biggest brand Wal-Mart. Though, it has been taken over by the Wal-Mart, the brand name didnt change and the old brand name successfully promoted by the Wal-Mart which is completely efficient strategic decision (Bagozzi Foxall, 2009). This strategy has brought some opportunities for Asda, as well as threats. This is relevant in all business practice that, the threats is existed in line with the opportunities. So the opportunities and threats need to identify to attempt for the best alternative action in the market. In the following the opportunities and threats is identified (Lewis and Slack, 2003). Opportunities Threats Sufficient Shareholder More brands but lower selling of high brand products. Currently second largest supermarket chain in UK Asda cannot be compared with TESCO(first biggest supermarket chain) Provides best value rather money to the retailer Focus on selling of Asdas product rather the big brand like Nestle, Cadbury, Proctor and Gamble, Unilever. Having high profit margin Less stores compared to the competitors Efficient procurement system Focus on great profit Table: Opportunities and Threats of Asda. 4. Requirement Four 4.1 Techniques to Assess Customer Response The assessment of the customer response is fully depends on the activities of the firms performance in the firms activity sector. Moreover, the techniques of the customer response are highly developed on the assessment and measurement of the financial planning in which the customer survey is considered as the best way to assess the customer response Doyle, P. (2008). Besides, the customer survey, an organization can assess the different yardsticks which are described in the following part of the paper. Productive Performance Indicator: The productivity of the organization will be increased when the customer response is developed. Because, the sales of the product is increased and the demand for the product also increased in line with the sales. Then, a company try to increase the productivity is increased. Then the organization can easily trace the customer responses. Financial Performance: when the customer response is positive the financial performance is upward. Because, the increased sales contribute to increase the profit margin which make the company profitable. The positive performance brings the customer response. Quality Performance: if the organization offers the better products in the market the customer try to take the full responsibility which increases the product sales. The quality performance is able when the continuous selling is running. Response Cycle Time: The customer who intends to response with the product quality then the repeat purchase increase. The sales volume represent whether the customer making the repeat purchase. This indicates the customer response of the organization. 4.2 Customer Satisfaction Survey To assess the customer satisfaction the direct survey is continued which has logical collaboration of the abandon item. But, most of the cases the survey questions do not matched with the customer satisfaction level and the perceived customer value are highly merged with customer experience (Catherine, 2011). Here, the questionnaire for customer survey is as follows. What is your gender? Which range indicates your age? How long the products are used? Which product and services is preferred by the organization to serve you. How frequent the purchasing of the products needs. The rating of the overall satisfaction level to customer level. Will you recommend to your friend and family to buy from this product. The brand attributes need to be argued or not? Rating the companys product. Which logo customer beliefs to make brand relation? How satisfied you overall with the products attributes? Is the firm is able to support your problems? If the product dont be able how the staff are offer to serve recent problems? How efficient the customer service system of the organization. This question is designed with the options which have the logical structure of the satisfied, strongly satisfied, not satisfied, and neutral. This survey result will help to find out the actual result of the survey. 4.3 Review of the Survey The survey questionnaire brings the data of specific problems and weaknesses of the organization. The term customer satisfaction will be measured when the result of the survey report will be submitted. Moreover, the actual results will carry the recent information which is carried by the research objectives (Catherine, 2011). Customer satisfaction will be brought when the result of the survey will be positive. However, the results may positive or negative both is expected. When the result will be positive the company will try to maximize the service components and features. On the other hand, if the result is negative the organization may take action to make the product development with the special feature comparing the competitors. The customer service provides the special features of the recommendation which develop the marketing activities. Training Plan The training session for the 10 mid level manage will be focused on the key procedures of the market research techniques. The market research techniques is designed to develop the authentic collaboration with the different techniques of research, how to bring the actual result, how to response with the negative result. This system will be enhanced when the research is designed to develop the specific actions of the research techniques. The ten midlevel manager will able to carry out the research of the organization. Conclusion In brief, the high level of value adds the high level of the organizations performance. The customer service is designed to provide the actual results which are demonstrated the individual customers (Bagozzi Foxall, 2009). However, the firms need to focus on the after sale service to bring the customer response which bring the brand equity in line with the corporate image. So, the research and development is the necessary part to know whether the customer is satisfied or not. Finally, the satisfied customer bring the huge benefit for the organization in long run with profitability and growth.

Understanding Development And Supporting Equality Children And Young People Essay

Understanding Development And Supporting Equality Children And Young People Essay Every child has different rate and aspect of development. Hence, it is of utmost importance to understand a childs development. It helps us to understand the social, physical, intellectual, communication and language and emotional development that an individual grows through from birth to 19years. We can divide the sequence of childs development for each age range into 5 different aspects. They are social, physical, intellectual, communication and language and emotional. AGE 0 6 MONTHS: Social Development: An infant from birth cries when hungry. Gradually, he/she can recognise adults especially a mothers face and voice. He/she likes to watch their mums face or an adults face during feeding time. He/she smiles at familiar faces and voices. Physical Development: A baby just after birth sleeps most of the time and grows fast. A child by 6 months turns its head towards sound and movements. A child by this age starts to kick legs with movements gradually becoming smoother. Also, a baby starts to develop their hand eye co-ordination. He/she learns to roll from side on to back. A child enjoys finger play. Intellectual Development: A baby starts to recognise its parents by the age of 2 months. An infant reacts to familiar voice rather than unfamiliar voices. A baby observes the moving objects and stares at bright colours. Baby tries to explore by putting things into mouth. Communication and language development: By 3 months an infant makes a variety of happy sounds. A baby starts to respond to variety of music and other sounds. A baby tries to imitate the movement of the lips of an adult. Emotional Development: A baby at this age, usually very attached to its mother. If handled by unfamiliar methods and care, a baby may get upset. In this age, a child requires a familiar routine and also requires the security and the reassurance. AGE 6 12 MONTHS: Social Development: Baby of this age tries to communicate and respond to familiar people. By 9 months, a child is very wary of strangers. Child at this age starts to see self as separate from others. Physical Development: A baby starts to sit without support. By this age a baby may begin to crawl, stand and cruise while holding on to furniture. Baby learns o hold objects and transfer objects from one hand to other. It develops pincer grasps using thumb and index finger from about 6 months. At this age a baby drops things deliberately and looks for it. A baby enjoys water play. Intellectual Development: A baby recognises certain sound and objects. At this age, a baby shows interest to toys and picture books. He/she can enjoy various games especially water play. He/she observes people closely and tries to imitate their actions. He/she processes information through images. Communication and language development: A baby enjoys looking at picture. He/she also enjoys music. A baby responds with a smile and starts babbling and sometimes speaks to their mums. Emotional Development: By this age, a baby can differentiate between individuals and shows clear preferences and familiar adults. He/she can show clear likes and dislikes. AGE 1 2 YEARS: Social Development: A baby can respond to simple instructions. He/she wants to help adults and enjoy imitating their activities. It helps develop a sense of own identity. He/she plays alongside other children of own age for some time. He/she shows egocentric behaviour. Physical Development: A child becomes very mobile at this age. Between 12 to 15 months most children will start to walk and some can even go upstairs (with supervision). He/she can feed themselves. He/she has matured pincer grasps and can scribble with crayons. He/she can make a small tower by putting bricks/ blocks. He/she can wave good-bye, point or make noises to indicate their wants. Intellectual Development: A baby can recognise objects from pictures and books. He/she matches basic colours and start to match shapes. He/she can follow one step instructions. He/she show their preferences and start to make choices. He/she shows lots of curiosity and can concentrate for longer. He/she can do very simple puzzles. Communication and language development: By the age of 2, a child could be using 150-200 words. He/she can participate in songs and rhymes; enjoy listening to stories. He/she repeats words said by adults. He/she begins to ask questions like what and why. Emotional Development: A child is emotionally dependent on familiar adults. He/she likes to explore environment and is less frightened now when placed in new situations. The child reacts very strongly when he/she is not allowed to do a particular activity. Sometimes, He/she has mood swings and can be very clinging while some other time could be very independent. AGE 2 3 YEARS: Social Development: Childrens first friends are their parents and carer. He/she learns from them how to play and communicate with others. Babies and toddlers notice others and become fascinated by them. At around 2 years he/she is likely to play alongside with each other. By the age of 2years, most children have a feeling of identity and interestingly this coincides with their becoming more assertive. By the age of 3years, a child learns to play more of co-operative play. Physical Development: A child uses a potty and stays dry more reliably. He/she can come down stairs in upright position one stair at a time. He/she can climb well on play apparatus. He/she learns to paddle a tricycle. He/she can undress self but need some help to dress self. He/she has more control on holding crayons and paint brush. He/she can kick a ball and learns to jump. A child of this age can travel around, under, over, and through balancing and climbing equipment. Intellectual Development: A child can identify facial features and main body parts. He/she can follow two step instructions and can understand what is big and small. He/she starts to understand basic concepts of time and can match the colours and shapes. He/she becomes aware of what is right and wrong. He/she gathers information through language rather than image. He/she enjoys imaginative play and can concentrate long on creative activities. Communication and language development: He/she tries to communicate more with adult form of speech. A childs vocabulary increases to about 300 words and can deliver simple messages. Emotional Development: A child begins to understand the feelings of others. He/she is very curious about their environment but have no sense of danger. He/she could not understand about peoples pain at this age. AGE 3 5 YEARS: Social Development: A child starts socialising with people, learns to play with other children. He/she can show some friendship preferences but these are mainly based on play interests. He/she can use language more and more effectively with others. He/she can be confident in doing their own things as they develop their self help skills. He/she observes closely adults and tries to imitate them. He/she learns to share group possessions at play group or nursery but basically he/she is still egocentric. Physical Development: In this period a childs movements become more co-ordinated and smoother. A child by now starts to make various complex movements as the bones in the body starts to harden or have now formed. A child at this age remains clean and dry most of the time but could have some accidents. Child improves gross motor skills. He/she is more confident while jumping, riding a tricycle. Child at this age can throw a bowl but still unsure and inaccurate while catching the ball. By the age of 5years, a child is able to use variety of large equipments. A child improves his/her fine motor skills. A childs drawings are more detailed and representative. Intellectual Development: By the age of 3 years, a child imitates adults speech which can be understood by the strangers. A child becomes very inquisitive and asks lots of question. He/she knows parts of body. A child learns many things through play, tries to experiment with colours, shapes and texture. He/she can follow two or three step instructions. He/she has a better attention span at this age and hence, enjoys more complex activities. He/she learns to share and accepts ideas in group activities. He/she expresses strong opinions of likes and dislikes. Communication and language development: A childs vocabulary improves a lot. By this age, speech is fluent and the child is grammatically correct in using descriptive language. He/she can confidently form short sentences and uses language to communicate his/her own ideas. He/she enjoys constantly with people whom they know well. Emotional Development: A child is aware of the feelings and needs of others. He/she learns to comfort others who are upset, hurt or unwell. He/she can show occasional outburst when tired, stressed or frustrated. He/she can use language to express feelings and wishes and sometimes argues with other children. AGE 5 7 YEARS: Social Development: A child of this age likes to play mainly with child of same sex. A child is now aware of his/her own qualities. He/she tends to be fairly positive about him/her own skills. Physical Development: By this age, brain has developed further and is able to process information quickly. A child of this age is faster at dressing. As a result of improved co-ordination a child is more confident. By the age of 6 7 years, a child is able to sew simple stitches and ties or unties laces. All these prove that he/she has improved pincer grasp. Intellectual Development: A child of this age can differentiate between various shapes and sizes. He/she can match symbols, letters and numbers. By the age of 6 years, ability to write develops. He/she can read simple books, able to count up to 100. By this age, he/she understands the concept of conversation. Communication and language development: By this age, a child can communicate well with strangers. He/she is very fluent by now and can use correct and descriptive language. He/she has a wide range of vocabulary and can make up his/her own story. Emotional Development: A child becomes more independent and self-motivated. By this age, he/she is more sociable and friendly with others. He/she likes to play with same sex children and able to share. But, he /she need help in resolving issues. A child enjoys taking responsibility and helping others. AGE 7 12 YEARS: Social Development: At this age, a child starts enjoying company of other children and loves to be in a group. They are often same sex although some play activities will encourage boys and girls to play together. Now he/she is less dependent on close adults for support. Physical Development: A childs physical skill develops a lot and sometimes depends on his/her interests. He/she has more fine motor skills. Puberty starts for many girls from the age of 10 years and finishes by the age of 15 years and during this period their body undergoes various physical changes. For boys, this usually starts at around 13/14 years and finishes at around 16 years. A child develops hand eye co-ordination which leads to proficiency in climbing, running, balancing and skipping. Intellectual Development: 7 years onwards, most children are fluent speakers, readers and writers of their language. At this age, a child can read more complex texts and develops writing skills. At the age of 7 12 years, a child has great reasoning ability and can apply logic to solve problems. He/she has longer attention span so he/she enjoys various board games and computer games. His/her preferences for subject increase. He/she starts dealing with abstract ideas. Communication and language development: A child becomes highly verbal and enjoys making up and telling jokes. He/she has a wide range of vocabulary and can use more complex sentence structures. He/she can share ideas and feelings in more depth. He/she can share a very detailed account of past events and anticipate the future. He/she can listen to follow and execute more complex instructions. Emotional Development: A child is now aware of wider environment. He/she becomes very proud of his/her won achievements and sometimes can be very competitive. Usually, boys friendships are likely to be of group based while girls prefer closer but fewer friends. AGE 12 19 YEARS: Social Development: Young people want to spend more time with each other than with their family. Individual friendship is important for them and along with they enjoy being into a group. Sometimes, it can be seen young people can be strongly motivated by role models in media. They participate in teen games and enjoy group activities including clubs. Physical Development: By the age of 14/15 years, most girls have completed the process of puberty. Most girls have already started their menstrual cycle and become regular by the age of 16 years. For boys, the process of puberty has already started and for most finishes at around the age of 16 years. The body of a young people undergoes change in appearance because of many physical developments during this period. Intellectual Development: Young people are able to understand more complicated things in mathematical and scientific process. They extend their writing skills and can develop more creative skills and can understand other peoples point of view. They have a very high level of concentration. They develop logical thinking ability and may enjoy practising their new intellectual and verbal skills through debating either formally of informally. Communication and language development: Young people have extensive and varied vocabulary. They can use appropriate language styles, vocalises their ideas and feelings in greater depth. They can justify their own views and ideas. They enjoy more complex texts including fiction, poetry and factual books. Emotional Development: At this age, young people are very sensitive to their own feelings. Emotional maturity is constantly switching on between childish needs and adult desires. They are confident in their own skills and ideas. They have a good understanding of complex issues. Young people can find themselves caught between their desire to remain in a group but reluctant to adopt groups values and behaviour. 1.b Explain the difference between sequence of development and rate of development and why the difference is important Difference between sequence of development and rate of development To find the difference between sequence of development and rate of development we need to understand the basic meaning of sequence and rate. The sequence of development is a process where an event is followed one after another and achieves a level of succession with a series of changes or growth that a process undertakes normally to improve on that process leading to a matured state. It is related to the previous events and normally improves on the process. For example: A baby goes through different phases before he starts walking. First he just kick legs with movements, learns to roll on and then he tries to sit that may take 6-7 months. After that he learns to crawl and stand and gradually learns walking holding parents hands and finally they reach the ultimate goal i.e, they can walk independently. Rate of Development is a quantity of something in  comparison  with a unit of another thing. It is related to the development that occurs at a definite age and at a definite time. Each and every child has a different rate of development although they ultimately follow more or less the same pattern of rate of development.  For example: Some babies start walking at the age of 9 months while others may start a little late. Some babies can start making sentences at the age of 1.5 years while others can speak only a few words. But by the age of 3years, most of the children can walk independently and can speak using small simple sentences. Importance of Differences Children develop at different rates. This helps to monitor and expect what children can and cant do at a particular phase in their lives. In the sequence of development one must finish with one of area of development before a move on to the next one. The rate of development is the rapidity with which a child develops. These can be the speed within each phase of development or cover all the set areas in the phase. These principles run through all the areas of development from physical, social, intellectual and language no matter what the age of the child. If at all one is skipped or slow it can be a cause for concern. It will also help to plan effectively to ensure they get the attention they need, in the areas in which they find challenging.   Physical  development  follows a definite sequence an example of this would be that a baby would have to first learn how to hold his/her own head up before they would be able to sit with just its lower back supported.   While the sequences are common amongst most children what often changes is the  rate  in which they develop the skills.  It is important to recognise the difference so you can identify where  children  need help or may be at risk of having a special recommendation or having a special need in or outside school. 1.c Explain how theories of development and frameworks to support development influence current practice. Child development means the biological and psychological and emotional changes that take place within an individual since birth to the end of adolescence. It would be clear to us if we discuss the theories of development presented by Montessori, Piaget and Vyogotsky. Montessori: Montessori Method of education was developed in Italy in the early 1900 by Dr Maria Montessori. The core philosophy behind the method is that every child is unique in comparison to adults and also to other children and that their individuality must be respected throughout the educational process. Montessori was of the opinion that a childs mind is always eager to learn, explore and wants to try new things. Keeping these in mind the activities for Montessori education was designed. It involves the education of individual senses and individual muscle movements. Piaget: Jean Piagets view of how childrens minds work and develop has been enormously influential, particularly in educational theory. His particular insight was the role of maturation in childrens increasing capacity to understand their world. His theory is that a child cannot undertake certain tasks until they are psychologically mature enough to do so. He proposed that childrens thinking does not develop entirely smoothly. Instead, there are certain points at which it takes off and moves into completely new areas and capabilities. He proposed that childrens thinking doesnt develop entirely smoothly; instead He saw these transitions as taking place at about 18 months, 7 years and 11 or 12 years. This has been taken to mean that before these ages children are not capable (no matter how bright) of understanding things in certain ways, and has been used as the basis for scheduling the school curriculum. Vygotsky: Lev Vygotskys theory is intellectual development. His theory is that children learn new skills by being guided by cares and parents. An example of this is when a parent sings to their child and helps them clap their hands until the child can clap their hands themselves. He believes that every new scene or interaction is a learning experience to a child that he/she must be guided through until they know how to react correctly. We also give praise when children handle social interactions with good behaviour to prove that we are pleased and they have behaved appropriately. He expressed that Every function in the childs cultural development appears twice: first, on the social level, and later, on the individual level; first, between people (interpsychological) and then inside the child (intrapsychological). This applies equally to voluntary attention, to logical memory, and to the formation of concepts. All the higher functions originate as actual relationships between individuals. Cole Michael; Vygotsky, Mind in Society : the development of higher psychological processes. Vygotsky felt that development was a process and saw periods of crisis in child development during which there was a qualitative transformation in the childs mental functioning. Carton, Aarons; Vygotsky, Collected works of L S Vygotsky 5, Child Psycholgy. The EYFS (Early Year Foundation Stage) is a framework for all registered providers of services for children under 5, which became statutory in September 2008. It marks the first time that practitioners from all sectors of the early childhood workforce, from the head teachers of primary schools to registered childminders and after-school play-workers, have been required to observe the same guidelines relating to the education and care of young children. The framework provides statutory guidance, not only on the ways in which development and learning are to be supported within schools and settings, but on the ways in which relationships with families are to be established in support of these goals. EYFS ensures: Children learn through play Providers work closely through parents Parents are kept up to date on their childs progress The welfare learning and all round development of children with different backgrounds and levels of ability, including those with special educational needs and disabilities The National Curriculum is a set of subjects and standards used by  primary and secondary schools  to ensure that every child receives a broad and balanced education. It covers type of subjects that are taught and the standards each child should achieve in each subject. The National Curriculum had a positive impact in improving practices to teach reading, writing and maths. It also ensures lifting of the level of average achievement and updating practices to improve the efficacy. The use of the curriculum also enables schools to prevent racism, reduce discrimination and promote cultural diversity. 1.d Explain how different types of intervention can promote positive outcomes for children and young people where development is not following the expected pattern. Every child is unique and individual in nature. However, the growth and development of a child depends on a step by step progress that a child makes during a definite period. A developmental delay is defined when a child doesnt reach an expected developmental milestone. When a child has been detected by any kind of developmental delays, he or she can be promoted by different sorts of intervention to achieve the developmental goal. A child can be given support to develop his social, physical, intellectual, language and emotional development. Social development: We can always encourage a child with socially acceptable behaviour. We could appreciate a child when he is taking turns while playing with others. Children should be encouraged to join in a team game/sports. Sometimes a child takes time to do things independently. Being an adult, we must be patient with them. Sharing books, stories, puppets with children helps them to understand ideas of different situations and also how to deal with them. Physical development: Children need opportunities for both indoor and outdoor activities to develop their physical skills. A child enjoys exploring and experiment, so that they should be encouraged to be explored and helping them to play with or without their play apparatus. We can help a child to become independent. A child can be encouraged for doing his/her everyday routines like using a spoon, getting dressed, dealing with fastening the shoe laces. While dealing with a child in indoors or outdoors we keep in our mind about a childs safety by checking the equipment the child is playing with and supervising the child whether he is using the equipment in a proper way. Intellectual development: Cognitive and intellectual development plays important roles in a childs development. It is an adults responsibility to increase the childs curiosity by promoting the different sorts of books, games, posters, play equipments and toys. Children enjoy going for an outing. They learn a lot from the environment. We can encourage them by answering the questions. A little unsure or unconfident child can gain confidence from verbal prompts or encouragement. Too much complex activities sometimes put a child off due to the frustration of not being able to do the activities. So it is always helpful for the children to do with the activities which they enjoy. Sometimes, repetition of games/activities helps them to discover different aspects of the activities. Childs intellectual skills can be developed by playing memory games with them. We can increase their concentration by presenting activities, games and stories in an interesting way. A child can always be encouraged to use their senses to experiment with different materials. Language development: A child learns or develops his language by listening to an adult. When a child listens or whenever he is being talked he improves his language skills. A child can be talked about anything and everything. It is always advisable to use a simple sentence while talking to an infant. Sometimes, repetition is required to reinforce unknown or new vocabulary. Sharing books, stories and exchanging ideas also help to develop language skills. Emotional development: Praise and encouragement always help to build self-confidence and to focus a child into which he/she is good at. Sharing resources, helping others and contributing ideas increase an interest in the pupils efforts and achievements. 1.e Analyse the importance of early identification of speech, language and communication delays and disorders and the potential risks of late recognition. Importance of early identification: Speech, language and communication play a vital role in all our lives. We begin our communication development skills from birth. Speech, language and communication allow us to be social. Some children may have some speech, language and communication delays and disorders which can affect their personal, social and academic life. Sometimes some children overcome their speech and language problem by the time they enter school and some will not be able to do so. Hence, it is important to identify those children who will find it difficult to overcome language or speech problem. An adult acts as a facilitator by providing appropriate activities and experiences to enable children to develop their speech ,language and communication skills in meaningful situation   A child can quickly fall behind if speech and language learning is delayed. Sometime, the problem can be very severe, when an individual cannot communicate at all without alternative or augmentative communication such as signs or communication aids. Early identification of speech, language and communication delay is extremely important as the chances to alleviate these problems and improving these skills are greater. Early identification helps children to conquer their communication difficulty, language and speech delays with the assistance. Potential risks: The potential risk for late recognition of speech, language and communication is childs learning and development will suffer, which may affect their behaviour when they are not understood. If these delays are not identified the delay will continue and the child may suffer from lack of confidence, less able to manage their thoughts and will more than likely experience emotional problems. Other aspects of development will also be affected, e.g. cognitive, social, emotional and behavioural.  They may struggle to keep up their views and ideas and will have trouble getting others to understand what they are trying to communicate. Many children with communication problems will go on to develop mental illness if untreated. Often underlying health and medical conditions go unnoticed and undiagnosed in children with communication problems. They would also struggle to understand what they are being told or asked them in a learning environment which may lead the child to a negative effect on their self esteem and confidence. A child will also find it difficult to form a relationship with other children and will then feel angry and could lead to behavioural problems and isolation. 1.f Explain how play and activities are used to support the development of speech, language and communication. Play and activities are important throughout our life. These help a child to develop speech, language and communication skills.  Play and activity encourages children to communicate and thus to practice and develop their language and communication skills. They will need to communicate with their playmates and others, so that creates a situation where they can practice and develop their language skills. In the end, it is practice that allows for the development of language skills and activity is a good way to encourage that practice. Speech language and communication play a crucial role in childrens development. Language helps an individual to express thoughts, ideas feelings emotions and information. Children can communicate through actions and gestures as well as through language. Children through their play and structured activities can communicate through verbal and nonverbal interactions. Play and activity contributes and supports childs learning .It helps them to learn discipline. Play activities enable child to impose some structure or organisation on a task, make sense of their experiences. During play children combine many skills such as movement, thinking, attention, seeing, listening and, of course, communicating. It follows that children with a difficulty in one or more of these skills can be helped to progress through play. Children are always using toys in different ways than we would expect boxes can become cars to drive in to distant lands, the sand tray becomes a desert and absolutely anything can be used as a gun or a cricket bat apparently!! It would be helpful for the children if we do not try to limit the toys uses as children can learn so much during role-play working and playing with others, different language, turn taking, problem solving, and feelings for others, decision making, knowledge exchange between their friends or grownups. When a child is encouraged with different kinds of activities it helps them to express themselves, and feels confident enough using different materials, such as paint brush or a pencil and helps them to experiment with different playing equipments which may also help to bloom up their personality. For instance using of paint brush encourages the child to use fingers, thumbs, hands and feet to do paint printing and brings in them some innovative ideas. When a child is participating in a musical activity by singing, dancing, clapping and playing instruments he or she is developing a sense of music along with that they are coor

EMTs and EMS Stress Management :: Emergency Medical Services

In a perfect world, violence, plane crashes floods and other disasters would not occur. Disease and illness would be non-existent. Emergency medical services would not have a basis for fruition. Unfortunately, the world is not perfect place. EMT's and other EMS workers are vital to all societies globally. According to the American College of Emergency Physicians, the definition of an emergency services is, " Emergency services are those health care services provided to evaluate and treat medical conditions of recent onset and severity that would lead a prudent layperson, possessing an average knowledge of medicine and health, to believe that urgent and/ or unscheduled medical care is required." The following pages will illustrate the struggles of an emergency medical technician and other emergency medical service workers. Deciding to become apart of an EMS workforce is a life changing decision. One must take into consideration many factors that may hamper one's effort to perform the job correctly. Violence against emergency workers continues to emerge (Anderson 1991). In recent years, EMT's and EMS workers have become targets in urban areas. EMS workers enter urban war zones daily and face many man made dangers. One peril an EMT may face is the continuing growth of gangs. Gangs have branched out from big cities into smaller towns (Staten 1991). Frequently, EMS responders are attacked without provocation. In most cases, the EMS workers are responding to a call when they are ambushed by a variety of things. It has been documented by the Emergency Net New Service that fire bombings on EMS workers and their vehicles have increased in at least ten major U.S. cities (Staten 1995). In addition, EMT's and EMS workers are faced with the dangers of driving into already volatile situations. For example, after the Rodney King verdict, cities such as Los Angeles, California and Atlanta Georgia erupted into massive riots. EMS responders were thrust into physical danger. Both cities were set afire and gangs of people rushed to loot local stores (Feiner 10). EMT's and other EMS personnel put their lives in direct jeopardy to perform their jobs. Besides rioting and gang violence, EMS personnel are often faced with other more maniacal acts of violence, such as domestic terrorism. The most gruesome example of this is the case of the bombing of the Federal Building in Oklahoma City, Oklahoma. The direct targets for this disaster were the civil servants that worked in the building.

Othello :: essays research papers

Othello. Othello is the title of the character and play that we all studied earlier this semester. However, it is Othello the character that I intend to discuss. Othello is the husband to the beautiful and innocent Desdemona, whom he murders because the villainous and honest Iago has misled him. A Moorish general in Venice, a society plagued with racism and where adultery is neither condemned nor approved of, Othello is in the midst of a society that will hinder and not support his progress. The central theme of the drama is the alteration of a noble lover to a raving killer, under the influence of the deliberate connivance of his aide, Iago, who convinces him that his wife is having a love affair with another officer named Cassio. Unable to trust the falsely corrupted Desdemona - he lacks the essential element of love and it is this absence of trust that causes Othello to disintegrate morally. This destructiveness extends to his own suicide, when his error of judging Desdemona to be an adulteress fails him. Our closely woven relationship with this traumatised and gullible Othello causes us to suffer with him, as he experiences emotional agonies, such as the destruction of his once reputable nobility, character and marriage to the young Desdemona. Through Act II, Scene I, Othello presents himself to us as a grandly positive and content character, "It gives me wonder great as my content To see you here before me. O my soul's joy!" (Act II, Scene II). At this stage in the play Othello has also assembled his character to impose on us an impression, that he is a noble and prominent figure in the Venetian establishment, and respected military man and a loving husband. He carries himself with an impressive dignity while frankly delighting in his young wife's unconditional love, which he values above the "seas worth", (Act II, Scene I). When the couple defend their marriage against the prejudiced Brabantio, father to Desdemona, who associates Othello with witchcraft, (because Othello is black), in Act I, Scene III, it becomes evident that the couple share an unconditional love for one another. However, in the second half of the play Othello abandons this perfect love, for a blind and unfounded jealousy too strong to act in a just manner. He loses all faith not only in Desdemona, but especially himself, "That's he that was Othello; Here I am.

Marketing – Delta Faucets

Delta Faucets – Final Project One of the most luxurious and exquisite brands in the world of faucets and bathroom fittings is Delta Faucets. The branding of Delta has been a very remarkable process – it targets the highest niche of the market with its products that have the highest finish and technological innovation. It is compelling to think how technology could be introduced in bathroom fittings and faucets. Delta faucets are embedded with technologically innovative ideas and thus are distinctive in nature from all of its competitor products. Marketing Mix Analysis Overview Established in 1954 as a home improvement and building products, Delta Faucet Company is a subsidiary of Masco Corporation. This company is one of the largest manufacturers of home fittings and building products. The company has been very innovative in the faucets business and its business philosophy has made it adopt an innovative approach to the traditional business of manufacturing home fittings. The company manufactures a wide range of home fitting products but apart from that, it has a list of patented designs and products to its credit. This includes a variety of breakthrough technologies and innovative ideas that have led to faucets being more intelligent than just ordinary home fittings. Targeted distinctively for corporate offices and exquisite homes, Delta Faucet products are not for the ordinary people. The products marketing campaign is equally exquisite and yet simple. The website of the company shows the innovative ideas that have been the reason for its success in the business and a targeted marketing strategy for corporate offices has been the key to its distinguishment from other products in the marketplace. This paper will analyze the marketing mix of Delta Faucets and dissect the different elements of its marketing strategy that have been crucial to its success. Product Delta Faucet products are home fittings and building materials that simply defy the convention. The products of Delta Faucet are value-added in that they are the result of innovation and technological embedding – Delta Faucets enabling it to be the market leader in innovative faucets and fittings patent most of these designs. The product comes in lavish packaging however, since Delta Faucet hones the â€Å"green† paradigm, the packaging is biodegradable but manages to provide the buyer an exquisite image well. Pricing Bathroom fittings and kitchen fittings that cost as much as tyre cars are the norm for Delta Faucet products. It should be remembered that Delta does not target a large population – rather it skims the top most segment of the market. It would rather be that Delta Faucets are used for corporate bathrooms than for private home fittings (Etzel, Walker, Walker & Stanton, 2003). Delta Faucet prices well above its nearest competitors enabling it to reach the premiums of high pricing. Placement Delta Faucet is not short of outlets for placing its faucets. It operates in more than 53 countries using an efficient supply chain network with reduced lead-time. The company has an extensive network of distributors and retailers that sell Delta Faucets products throughout North America and Europe. The use of information systems in its supply chain network has been one of the strongest plus factors for Delta Faucet enabling it to strengthen its placement strategies (Pelyco, 2003). Promotional Mix Delta Faucet manages to market its products using a variety of strategies: in spite of being a luxury product, Delta Faucet has been able to stir its demand over the years using corporate magazine marketing as the primary tool (About Delta, 2009). A combination of viral marketing amongst the corporate world (through secretaries of executives) is the most relied upon form of promotion at Delta Faucets. It also houses exquisite showrooms and display centers for the people that are abounded by physical marketing and the â€Å"touch and feel† of things. It is perhaps this strategy that is the most consistent with Delta Faucets. Overall, Delta Faucet has been very pervasive in its marketing and promotional strategies. It has strived to make sure that it is chosen by the top-notch sector of the society by constantly dwelling on copyright technology and innovation. Delta Faucet projects itself as a brand that is for the elite; keeping this into view, it can be concluded that the price and promotional strategy of the product are well in tandem with the products image and nature (Pride & Ferrell, 2007). Delta Faucet needs no revision of its marketing strategy: it only needs to broaden its horizons. Turning from an exquisite product to a luxury product high in demand amongst wider elite would be a better strategy for the company – and this is what Delta Faucets should be eyeing for in the near future in order to stand out against its competitors in this fiery era of globalization and expand its profitability. References About Delta (2009). Delta Faucet Company: Who are We? Retrieved on December 15, 2009 from: http://www. deltafaucetcompany. com/company/whoweare. html Etzel, M. J. , Walker, B. J. , Walker, S. , & Stanton, W. J. (2000). Marketing. New York: McGraw-Hill Education. Pelyco (2003). Delta Faucet Company achieves continued success with Peyco Supply Chain visibility solution. Retrieved on December 15, 2009 from: http://www. pelyco. com/press_release_02_20_03. htm Pride, W. , Ferrell, O. C. (2007). Foundations of Marketing: Revised Second Edition. Boston: Houghton Mifflin.

Benefits of Organic Food Essay

Organic food, once only found in health food stores, is now a consistent element at local supermarkets. So what is the difference between a conventionally grown apple and an organic one? The answer is in the way the crop is grown and what it is and is not exposed to. In order to be labeled â€Å"organic† the farmer who grew it used renewable resources and conservation of soil and water methods. Also, organic farmers do not use conventional pesticides or weed killers, which may contain synthetic ingredients or sewage sludge. According to Fisher, â€Å"Sewage sludge from municipalities’ waste may contain heavy metals and toxins . . . † (1). Rather, organic farmers use sophisticated crop rotations, spread mulch and manure, and even hand pull weeds to keep them away. Instead of applying pesticides, they use beneficial insects and birds or traps to keep pests from harming the crop. The organic apple at the grocery store was never exposed to pesticides, chemicals, additives or preservatives. Pesticides may cause harmful effects to the nervous system and mild skin and eye irritations. Chemicals used in additives and preservatives may disrupt the natural rebuilding of cells and your resistance to disease diminishes after continued exposure to these chemicals according to Lagerquist. According to the USDA, instead of these harmful ingredients, the organic apple has higher levels of minerals, vitamin C and antioxidants. Vitamin C is helpful in protecting your immune system, decreasing cardiovascular disease and promotes healthy skin. Antioxidants protect cells against free radicals that create destructive processes in the cells. Besides being beneficial to your health, organic food has a positive impact on the environment. Farming organic food allows for less groundwater to become contaminated that in the process of farming conventional crops. This is because organic crops are never exposed to harmful chemicals that can seep into the ground and infect our groundwater. This absence of chemicals in the ground water also means that the quality of the soil is greater. When the soil is not exposed to chemicals such as pesticides and insecticides, it is able to be of better quality. With better soil quality, comes stronger crops for years to come. Another benefit to the environment is that organic crops increase biodiversity. Biodiversity is created because the absence of chemical inputs creates a habitat suitable for wildlife. Also, because there is no insecticides used farmers of organic farms are forced to use natural pest control methods. This means that to control one type of pest, the famer has to bring in other pests to kill it, creating a diverse farm. Organic farms also do not use synthetic fertilizers, so one way to keep the soil up is to bring in different types of worms, arthropods, and microbes. These animals stabilize and detoxify soil. Organic farming also helps the environment by using conservation methods. Organic farms are planted where the crops could grow naturally, instead of clearing away land for the purpose of planting there. They also conserve soil by not only planting the crop, but also planting other vegetation where there are places crops are not growing to make sure the topsoil does not get blown away by the elements. Crop rotating is also used. This is when the farmer plants more than one crop in the same place. For example, one year the farmer might plant corn in field, but the next year he plants beans. This process of crop rotation increases the soils productivity and reduces need for farm land. Organic farmers do not use harmful fertilizers. Instead, they take advantage of reusable waste options. These options include human waste and waste from the farm animals. These natural fertilizers do not contain harmful ingredients and it also allows farms to ‘go green’ in a sense that the waste is not going elsewhere. Another environmentally-friendly practice that organic farmers use is tilling. Tilling stirs up the topsoil of farms and makes it so that the soil does not become compact. Compacted soil can result in soil that is unable to create a run-off surface. If this happens, the water will be unable to seep into the soil and irrigate the crop. Tractors passing over soil can cause this compaction to occur, which is why tilling is a more effective way to stir up the soil. And as a bonus, tilling can help get rid of weeds, so it is a win win. Pesticides and preservatives are not only harmful to human beings, but they are also harmful to our environment and ecosystems. Pesticides used in organic farming may run-off and contaminate nearby bodies of water. If enough contaminated run-off from pesticides and artificial fertilizers get into water, it is able to poison animals and fish that live there. According to Raloff, recent studies have demonstrated that exposure to hormones has a substantial effect on the gender and reproductive capacity of fish, throwing off the natural cycle, (1). This is not only harmful to the animals that live there, but if enough fish are dying because of poisoned run-off, the fish industry could suffer and it will affect humans as well. The same chemicals that poison bodies of water could seep into our groundwater and affect the well water we drink and use daily. This does not happen with organic farming, because no chemicals are ever sprayed on the fields and there is much more run off because of tilling practices. Organic farming does not only include crops. There is also organic eggs and meat produced by livestock raised on organic farms. During normal farming of animals, conventional farmers use medications, hormone shots, and antibiotics to promote the health and growth of the animals on their farm. On these conventional farms, animals are forced to be crowded together in dirty, indoor spaces. The living conditions make it necessary for these animals to receive regular medication to fight of diseases that may be caused by their poor living conditions. Because so many animals are crowded together, their manure accumulates rapidly and for convenience for the farmer, is sometimes poured into lagoons which can leak into local water sources and may contaminate our water. Scientists are studying the question that if humans eat hormones found in the meat of animals injected with hormones, if it can affect our human hormones the same way it affects the animal it was injected into. â€Å"Scientists believe about two-thirds of American cattle raised in for slaughter today are injected with hormones to make them grow faster and America’s dairy cows are given a genetically-engineered hormone .. . to increase milk production,† (Raloff, 1). These injected hormones are also a scare because if the animal is digesting them, it means that these chemicals are also in their manure, which is spread on the fields of crops we eat and may be dangerous. Not only could it affect the crop, but also the topsoil, and in turn the groundwater. And again, if it gets into a water source, it has the opportunity to harm the aquatic life living there. In one case, cattle injected with artificial growth hormones revealed serious health problems. These included deformed calves and an increase of a bacterial infection in the udder. In order to treat the infected cows, it needed antibiotics and eventually became reliant on them. Cattle are often forced to produce so much milk that they cannot keep up the nutrients they are losing in the milk and the amount they are given in their food. This imbalance causes them to become malnourished and it makes it easier for them to get more diseases. This type of mistreatment and malnutrition does not happen on organic farms. Healthy plants and animals are more disease resistant. This fact means that as long as the plants and animals are kept clean and healthy, there is little to no need for use of antibiotics or medications. Organic farmers keep the facilities clean to reduce the amount of diseases caused by poor living conditions. Organic farmers allow livestock to live in outdoor conditions with plenty of grazing room. This extra room can greatly decrease the number of diseases in the livestock because they won’t be crowded together to closely. On a conventional farm, livestock is kept indoors and fed possibly unhealthy grains made to make them grow. This is not the case on organic farms. Livestock is kept on a balanced diet and fed using a rotational grazing process. Rotational grazing means that once the livestock has eaten all the grass and vegetation from one field, the farmer will move them to another to allow the vegetation to grow back. This helps maintain the health of the farmland and also keeps the livestock happy by keeping them in an area with enough food, if the livestock is well fed, there is less of a chance that it will get sick as well. If livestock are kept healthy, there is no reason to give it medications, which may not be healthy for the consumer. Organic foods are never bioengineered. Bioengineered foods are foods that are manipulated through their DNA to have traits that are desired. For example, many foods are bioengineered to be resistant to insects, herbicides, and diseases. These crops may seem like a good idea, but many have wondered if these genetically altered crops could be harmful to humans. Crops resistant to bugs and weeds have caused Mother Nature to fight back with â€Å"superbugs† and â€Å"superweeds†, bugs and weeds that have evolved to overcome genetically altered plants. Cases like this cause scientists to turn it up a notch and create a new crop that can defeat the â€Å"supers†. But when is enough enough? Soon the weeds and bugs could become resistant to every type of herbicide resistant plant. There are many health scares associated with bioengineered foods. One is that if a gene is injected into a crop to make it have a more desirable trait, this gene may cause an unexpected danger to the consumer. One such danger is allergic reactions. For example . . . â€Å"bean plants that were genetically modified to increase cysteine and methionine content were discarded after the discovery that the expressed protein of the transgene was highly allergenic† (Villano, 1). Sometimes these dangers can be detected before it is introduced into the public, but sometimes it is not found until several people are affected. Another health risk concerned genetically engineered foods is that for most plants, it is simple to tell that the genetic altering caused an unusual problem in the crop, but in some cases, this is not easily seen. If it is a very obvious problem, the crop may be discarded immediately based on the appearance. However, if the genetic altering caused a problem in low or uneasily seen genes, it may become a problem for the consumer especially if the mutation is in the edible portion of the plant. Again, most of the time these problems would be detected before it is presented to the public, but it may not always be found that soon. This is a very dangerous risk to take. In addition to not being bioengineered, organic food is never exposed to radiation. Food irradiation is frequently used on conventional food because ionizing radiation is can be used to kill bacteria and other germs that may be found in certain foods. These conventionally grown foods are passed through radiation waves on a convention belt. This type of radiation attacks the unwanted organism’s DNA beyond its ability to repair. It can also be used to stop the natural ripening process of fruit in order to prolong the food’s shelf life, and it can be helpful in managing bacteria and other harmful organisms There is much criticism about ionizing radiation. One concern is that irradiation may disguise spoiled food by means of altering the natural growth process of the food. The radiation prolongs its shelf life, but there is reason the food has an expiration date. Some believe that the natural decay of food should not be tampered with. Another scare to some critics is that these chemical changes may not be healthy for the consumer. There are many regulations and inspections in food plants that use irradiation practices, but many critics believe that there is not enough extensive research done of the subject. Critics have several arguments against food irradiation. They argue that food preservation techniques are inefficient because it is unable to undo food spoilage that happened before the radiation treatment. This means that the food is ‘stuck’ in a certain stage of maturity that may not be ideal for the consumer. Another argument is that the radiation process, while getting rid of unwanted organisms, may also remove nutrients that are vital or helpful for the consumer. There are several risks associated with buying conventional foods. These foods may contain pesticides, chemicals, additives, or preservatives that are not natural and may be very harmful for the consumer. When buying organic food, there is never a risk of ingesting any of these harmful substances. Organic farmers use only natural methods of keeping insects, diseases, and weeds away to unsure safety for the consumer. Unlike conventional farms, organic farms are more diverse, more conservative, and use reusable and environmentally friendly practices to keep the earth in good physical shape for years to come. Instead of being concerned with convenience, organic foods focus on health. There are never artificially introduced hormones, sewage sludge, bioengineering, or ionizing radiation exposed to organically grown foods. The most disturbing fact about conventionally grown foods that is that little has been tested in the procedures used to grow the food conveniently. It is not proven that food exposed to radiation, bioengineering, pesticides, herbicides, medications, hormones and antibiotics given to livestock are harmless to humans. Many critics believe that these practices could cause extreme damage to humans in the future if it is not tested more thoroughly. So why not play it safe? Organic foods have none of these health risks and actually have higher levels of minerals, Vitamin C, and antioxidants.